Super Bowl LVI "Champions Live Here" Program to Showcase Local Nonprofits Focused on Uplifting Communities Across the Region
In its journey to Super Bowl LVI, the Los Angeles Super Bowl Host Committee has selected PVJOBS as part of the official Super Bowl LVI Legacy Program – Champions Live Here. PVJOBS is among a total of 56 local "Champion" organizations that were designated for the Super Bowl LVI Legacy Program. These "Champion" organizations will receive grants and marketing recognition to support their work that represent diverse focus areas, including youth engagement, workforce development and social justice across the Los Angeles region.
The recipients were recognized recently at a spirited celebration at SoFi Stadium, which marked the first live
media event as part of Super Bowl LVI and featured special remarks by Host Committee Chairman Casey Wasserman, Los Angeles Rams Head Coach Sean McVay and Quarterback Matthew Stafford.
"We are so proud to be recognized for the work PVJOBS has done in connecting at-risk youth and adults with
new careers in the construction industry," said Mary Taylor, Executive Director of PVJOBS. "Our participants literally helped build SoFi Stadium while rebuilding their own lives, and we are incredibly thankful for partnerships like this that will enable us to amplify our message and help even more people in Los Angeles break the cycle of gangs, drugs and poverty."
Born of the Playa Vista project in 1998 as a way to guarantee jobs for local residents and those with at-risk conditions such as poverty, history of incarceration, drug or alcohol abuse and more, PVJOBS (Playa Vista Job Opportunities & Business Services) is a 501c(3) nonprofit public benefit corporation that works to provide at-risk youth, adults and veterans with job training and employment opportunities.
Since its creation specifically for Playa Vista construction, PVJOBS has overseen more than 8,000 job placements for Los Angeles' most heavily impeded community members on many of Los Angeles' largest and most influential development projects. PVJOBS partners with community-based organizations, public agencies, private developers, contractors and construction unions to help realize its mission of providing career-track employment opportunities to at-risk individuals.
The Super Bowl LVI Legacy Program is a partnership between the Los Angeles Super Bowl Host Committee and
the LA84 Foundation, the Play Equity Fund and the National Football League (NFL) Foundation, and was launched to use the spotlight of Super Bowl LVI to showcase the achievements of local community organizations that often go unrecognized. The Legacy Program will award each of the selected "Champion" organizations with a $10,000 grant, a professionally produced vignette-style video spotlighting their organization, and public recognition of their work leading up to the Super Bowl. Additionally, six of these 56 organizations will be selected to each receive a total grant award of $50,000, making an even bigger impact in their communities. The additional grant award will be announced later this year.
To view the PVJOBS video, please visit https://www.pvjobs.org/news-videos
"Hosting the Super Bowl extends beyond game day – it's an opportunity to boost the people who make up the fabric of Los Angeles. Each of the 56 Champion organizations are making a transformative impact in communities across all 88 cities within Los Angeles County each and every day and we are proud to recognize their positive impact and achievements as part of the celebration leading up to Super Bowl LVI," said Casey Wasserman, Chairman, Los Angeles Super Bowl Host Committee.
The Super Bowl LVI Legacy Program set out to identify 56 "Champions" from communities across the entire 4,753 square miles of Los Angeles County. The public nomina5on process asked Angelenos to nominate local "unsung hero" organizations – the change makers, inspirational leaders and those who embody the diversity of our region. The 56 Champion organizations cover a broad spectrum of needs with nearly 50% of the selected organizations working specifically with young people and on youth development, and more than 25% working on health, mental health and overall wellness. Some of the 56 are focused on specific neighborhoods and communities within the region, including but not limited to: South Los Angeles, Boyle Heights, Crenshaw, Marina del Rey, Hollywood, Inglewood, Long Beach, Burbank, Venice, Watts, and Compton.
"We are honored to partner with the NFL Foundation and the Los Angeles Sports & Entertainment Commission as we promote a vision of connecting signature events to create an impactful legacy on our region, "said Renata Simril, President & CEO of the LA84 Foundation, and President of the Play Equity Fund. "The Super Bowl LVI Legacy Program is our opportunity to say thank you as we shine a bright light on the spirit of hope, opportunity and access that these 56 organizations are bringing to the people and the communities they serve. We're hopeful that the spotlight we are providing these unsung heroes will inspire every resident to find ways to get involved in making Los Angeles a world-class city for all of us."
"Each season, the NFL Foundation looks to leave a lasting legacy in our Super Bowl host city through the Super
Bowl Legacy Grant program," said Alexia Gallagher, NFL Vice President of Philanthropy and Executive Director of NFL Foundation. "This season being no exception, we're proud to partner with the Los Angeles Super Bowl Host
Committee to identify 56 deserving nonprofits and provide them with funding, knowing that their great work and
impact will be felt in the Los Angeles community long after Super Bowl LVI is played."
"Major events like the Super Bowl leave a lasting legacy on our communities through philanthropic programs
that are focused on giving back to the host city. We are proud to select these 56 organizations that are doing
tremendous work in the community as part of the Super Bowl LVI Legacy Program," said Kathryn Schloessman, Los Angeles Sports & Entertainment Commission President & CEO. "Thanks to our ChampionLA donors, the NFL
Foundation, the LA84 Foundation and the Play Equity Fund, we were able to identify the organizations that will most benefit from this grant award and the exposure from Super Bowl LVI, to further their missions."
To learn more about the Super Bowl LVI Legacy Program and for all updates related to Los Angeles hosting
Super Bowl LVI, please visit http://www.LASuperBowlHC.com
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